Startup Symply Shop - Simplified Online Store for Instagram Users

Georgian startup Symply Shop was created to help small businesses and individuals who sell their products mainly through Instagram.

As the founder of the startup says with "Business Partner", by registering on the Simply Shop mobile application, users will be able to synchronize their Instagram page and convert the posts posted there into an online store.

As a result, the sellers will have a link attached to their Instagram posts, where the information about the product will be posted, and through the same link the user will be able to go through all the stages of the purchase - choose the desired item, indicate delivery details and make payment.

"Our solution allows the seller, as well as the buyer, to avoid unnecessary communication with Instagram messages, which requires a lot of time and human resources and is therefore inconvenient for both parties.

We already have a beta version of the product, though some features need improvement that our team is currently working on. We plan to appear on the market after the full look of the application, including payment systems will be integrated, "- said Natia Svanadze.

According to her, due to the nature of the product, borders do not matter much, therefore, the startup plans to provide services to the Georgian and Ukrainian markets simultaneously. As for the price of the service, initially Symply Shop will receive a commission from the transactions of the products sold, as well as offer a small subscription to small businesses.

"We have a lot of plans to improve our product and add functionality. We recently received a GEL 100,000 grant from the Agency for Innovation and Technology (GITA), which we will use mainly in two areas, development and marketing, ”said the founder of Symply Shop.