Truso Goes Bankrupt: A 3-Star Hotel Seeking Partner
TRUSO 3-star hotel will not resume operation in the winter season. The facility will not continue operating in the old format.
As the hotel owner Levan Karichashvili told Business Partner, TRUSO hotel has not opened after the facility suspended operation during the COVID-19 outbreak.
The company turned insolvent to pay utility bills, fines. As a result, the company went bankrupt, he said. “We could not pay even the October utility bills, while nobody makes preferences and fines grow. I think of selling this hotel or attracting a partner. The fact is that I cannot continue operating in this form. It should be noted that new apart-hotels have offered the sharpest competition to small-sized hotels in Gudauri. Tourist inflows started growing in the pre-pandemic period, but customers inflow declined at the hotels like us. Meanwhile, the pandemic challenges brought the effect of a be-sure shot”, Levan Karichashvili noted. Truso hotel should revise its concept to become profitable. To this end, the hotel owner plans to attract new finances or sell a stake or sell the hotel entirely.