Sasha Misho: Q-Commerce will be the Fastest Growing E-commerce Direction

Q-Commerce, the same as quick commerce, will be the fastest growing sector of e-commerce, Sasha Misho, co-founder of Glovo, one of Europe's leading technology companies, said on the air of "Business Morning".

"Ten years ago, I would have been satisfied if I received the order in ten days. Five years ago, this period was one week, and in the past few years, it has been reduced to 48 hours and then to 24 hours. Glovo delivers the order in half an hour - that's what quick commerce is all about. Obviously, e-commerce will always exist, especially when you order an item from a long distance, but sometimes you want to receive the item instantly," said Sasha Misho.

For information, Glovo appeared in Georgia in 2018 and since then, has gained market leadership. Today, the company employs sixty office workers and several thousand Glovo drivers.