Business
Posted: 1 year ago

PARFOIS Reenters Georgian Market

A women's accessories brand Parfois with fashion accessories such as handbags, jewelry, and clothes is returning to the Georgian market.

According to the director of "Retail Group Georgia" Rezo Kholiashvili, the negotiations with the brand have been completed and it will reenter the Georgian market with a different concept and a variety of choices.

Parfois will open its brand store in Tbilisi Mall this October. The latter was operating in the country years ago, however, it left the market since the beginning of the pandemic. 

ICR presented Portuguese brand Parfois to Georgian market in 2011.