Hypermarket Online - New Brand Vili Appears on the Market

Vili is a Georgian online hypermarket, which offers customers a wide amount of products without leaving home. Mariam Modebadze, the manager of PR and marketing of the company mentioned with BusinessPartner, that the idea of creating such a platform is related to the pandemic and increased demand for online services.

"It has been 2 months since we appeared on the market, we already have customers and the interest grows more and more every day. We were preparing for it for nearly 1 year, and we presented a comprehensive service, which includes a web platform and mobile application, from which one can order. We also have our own courier staff, and the delivery service is free of charge. However, to encourage our team, customers can specify the desired delivery fee. The service is as flexible as possible. One can use a fast delivery service, which will be carried out for 90 minutes, or one can plan in advance for several days. Also, the customer is not limited in weight.", noted Mariam Modebadze.

VILI's modern standard warehouse includes 800 square meters of space, where it is possible to buy high-quality products produced by farmers, as well as other food and household goods.  

The project is implemented with private investment and with the help of partners.

Currently, the hypermarket operates only in Tbilisi, however, the company's future plans involve expanding the business.