Global Network of Afflelou Paris Enters Georgian Market

Afflelou Paris network of optical accessories opened its first official store in Georgia at City Mall. The French network of optical products and accessories was attracted by Georgian pharmaceutical company Gepha.

Under the franchising terms, Afflelou Paris will introduce the Tchin Tchin package for Georgian customers. This package runs in 19 countries, where the brand operates. To be precise, when buying eyeglass or frames of any brand, customers will get another eyeglass from the Afflelou collection for GEL 1. Furthermore, the store also trades in contact lenses, makes eyeglasses, and provides ophthalmology services. Afflelou Paris store will trade-in premium quality products of Afflelou and other international brands.

The unique and attractive package of Tchin Tchin will grow the demand for the brand products and develop the network of Afflelou Paris”, representatives of GEPHA company noted. Besides Afflelou brand products, the new store will also trade in eyeglass, lenses, and accessories of other brands such as Tom Ford, Gucci, Montblanc, Mykita, Ray-ban, Persol, Komono, and Moscot. Founded in 1978, Afflelou Paris operates 1,1458 stores all over the world. In 2014, prominent actress Sharon Stone became the brand’s ambassador. The company manufactures optical products for customers of all age categories, including children and babies (the collection of Reform).