Business
Posted: 1 year ago

Bloom Music Inks Exclusive Partnership Deal with Sony Music Publishing and Extreme Music

The Georgian music company, Bloom Music, has proudly announced its exclusive partnership with global music publishing leader, Sony Music Publishing, and its prestigious specialty music division, Extreme Music. The collaboration signifies a significant step forward for the Georgian music industry.

The partnership, inked with Sony Music Publishing's Polish division, encompasses synchronization rights and opens doors for Georgian advertising agencies, television studios, and film industry professionals. They now have the license to choose fitting music for their projects from an extensive catalog offered by one of the world's largest music publishers.

Mirian Kululashvili, director of Bloom Music, sees this partnership with Sony Music Publishing as a milestone for the Georgian music scene. "The entrance of such a high-profile company into the Georgian market provides greater opportunities for local enterprises in advertising and television, as well as for Georgian creativity. This will undoubtedly enhance copyright awareness and contribute to the betterment of the local music ecosystem," stated Kululashvili.

Bloom Music has been active in the market since 2021, offering services like artist management, digital music distribution, and music synchronization. The company's roster features three Georgian music projects, namely Killages, Erekle Deisadze, and Eko & Vinda Folio. Through its assistance, over 100 Georgian musicians have digitally disseminated their work across more than 60 music platforms in recent years.

Sony Music Publishing represents the world's most renowned songwriters, boasting an iconic catalog that includes The Beatles, Queen, Motown, Carole King, Leonard Cohen, Stevie Wonder, and Michael Jackson, along with contemporary songwriters like Ed Sheeran, Beyoncé, Lady Gaga, and Rihanna, among others.

Extreme Music, originating from punk rock roots in London's Camden Town, has evolved into an industry leader in specialty music since 1997. It has earned a stellar reputation due to its meticulously curated collection of music labels. Its catalog features esteemed talents such as Quincy Jones, Hans Zimmer, Snoop Dogg, and Michael Giacchino, to name a few. Extreme's commitment to authenticity continues to attract discerning clients and prosperous brands, solidifying its status as a pioneer in the specialty music industry.