National Geographic to Cooperate with Georgia in Tourism Industry
National Geographic will provide partnership services to attract tourists to Georgia and will cooperate with the Association of inbound tourism.
The future cooperation was discussed at the meeting of the head of the Association Ia Tabagari and MIR Corporation President Douglas Grimes.
“We have been bringing tourists from the USA to Georgia for several years, and jointly with National Geographic, we are launching a travel program aimed at increasing interest of tourists from North America to Georgia. We will focus on the tourists who are interested in cultural tourism, ”he says.
In Douglas Grimes’ words, the company actively cooperates with the Institute of Archeology in the United States and is set to cooperate with it in attracting tourists interested in educational travel.
“Most tourists we work with are pensioners who have enough time and income to travel around the world that is very important given a distance between Georgia and the US, ” Douglas Grimes stresses.
Georgia’s Minister of Economy Natia Turnava believes this initiative is especially important amid the challenges faced by the country's tourism industry.
“It is very important to use opportunities to increase the number of tourists from such countries as the USA, Canada, Australia, New Zealand, etc. National Geographic and travel programs under its auspices can provide special assistance, ”the Minister of Economy points out.