ff.k Public Relations to Lead Georgian Wine Marketing Campaign in Germany
Organized by the National Wine Agency, in 2022,"ff.k Public Relations" will lead the Georgian wine marketing campaign in Germany. The information is provided by the National Wine Agency.
"Within the framework of the campaign, Georgian wine tasting-seminars will be held in different cities of Germany for wine professionals and representatives of the wine trade; Georgian wine will be presented at international exhibitions, as well as advertising and media campaigns will be implemented. Apart from this, wine tours in Georgia will be organized for media, sommelier and sales representatives.
The aim of this campaign is to increase the demand for Georgian wine in the German market."
The National Wine Agency has been cooperating with the German marketing campaign "ff.k Public Relations" since 2021.