Startup
Posted: 1 year ago

Handicraft Created the First Georgian Sleeping Bag for Children

Handicraft is a Georgian company that produces eco-friendly educational toys, clothing, and textiles for children. The brand was started in 2017 by Tamar Kobakhidze, who began making clothes and accessories for her newborn. Today, Handicraft products make motherhood easier for many women and are popular both locally and internationally.

It should be noted that Handicraft created the first sleeping bag for babies in Georgia. This product was responsible for the brand's initial popularity.

Handicraft's primary goal is to promote quality interaction between parents and children while simplifying life. The company's developmental mats and other products are made of environmentally friendly 100% cotton fabric and are fully compliant with the European toy standard EN71.

"Working on product design is a deep search that involves remembering what we wanted as children, what would make us happy, what type of game we would like, and so on. Most importantly, the first customers of all our toys are the children of our team, our employees "- Tamar Kobakhidze, Handicraft's founder.

The Handicraft team is focusing its efforts on physical sales in the foreign market and was recently represented at Spielwarenmesse 2023, where Georgian children's products received a lot of interest and approval. Handicraft's future plans include brand development on international platforms and active collaboration with potential buyers.

Tamar Kobakhidze, the founder of Handicraft, advises aspiring entrepreneurs not to be afraid of difficulties and to try their hand at entrepreneurship. She believes that nothing is impossible if you have an idea and face challenges.