Culture
Posted: 5 years ago

Munich in Kutaisi- Rebranding of SOCAR Petrol Stations Continues

Company Socar continues to campaign for the 2020 Football Championship. On September 7, another rebranded petrol station was opened in Kutaisi. 

As with other petrol stations, you will find one of the host cities in the 2020 European Championship. Visual decoration of the station contains elements characteristic of the city of Copenhagen. Colored houses, ships and narrow channels in the design of the most popular brand of Danish "Lego".

Munich is the 6th rebranded station of "Socar". The rest 5 renovated stations will take you to Rome, Amsterdam, Budapest and Glasgow and Copenhagen. Famous designers worked on the design. 

Socar's creative campaign is related to the 2020 Football Championship. Under the initiative of UEFA, this championship is globally marked and for the first time in football history, matches will be held in 12 different countries. The company "Socar" joined the global events.

Within the framework of the campaign, 11 new petrol stations are envisaged by the main features and landmarks of the European Championship host cities: Rome, Amsterdam, Glasgow, Budapest, Copenhagen, Bilbao, Bucharest, Munich, Dublin, Baku and London. Only Petersburg is not included in the list. The company "Socar" takes into consideration the situation between the countries and refraining from presenting the Russian city in Georgia. The campaign dedicated to the 2020 Football Championship will be completed in December 2019.

"SOCAR's" Corporate Social Responsibility Platform's "5 Standard of Responsibility" one of the directions is to support young people, promoting education, healthy lifestyle and sports, including promotion of football.