Samoseli Pirveli Plans to Expand its Business

Samoseli Pirveli plans to expand the business by the end of the year.

According to the director of the company, Ana Ninua, the company plans to open a brand store in Tbilisi, however, the location is not yet determined.

The pandemic has more or less affected the sales rate. Nevertheless, Samosel Pirveli still has sales, and the most demanded are the accessories made by the brand.

"Because of the pandemic, we switched to online sales. However, our work is specific, without measuring clothes, it is a bit difficult to buy clothes remotely. This did not affect the accessories and it became much more popular."

The price of clothes is from 550 GEL to 2,000 GEL, whereas the wedding dress costs 10,000 GEL.

The price of accessories varies from 15 GEL to 500 GEL. Currently, the company creates women's, men's and children's clothes, as well as shoes and accessories.

The company was founded in 2009 and the first store opened in 2010. Currently, the company is represented on the market with one show room, which is located in City Mall.