Business
Posted: 1 year ago

Miscusi is the First Brand in European Market to Manufacture Rollerblades

Georgian eco-friendly rollerblades brand Miscusi is the first company in the European market to manufacture roller skating shoes. 

According to Mariam Kemoklidze, France and the US expressed interest in the brand. 

"Recently, at one of the festivals, a foreigner approached us and was interested in our roller skates. We told them that they are local products. She told us that there is no company in Europe that manufactures rollerblades. The main producers are the USA and China, and it turned out that we are the only enterprise in Europe."

She further mentioned that there is a high demand for rollers in the world market and several countries have already shown interest in importing this product from Georgia, which is why the production increase and the export of rollers will be discussed soon.

In addition, the founders of "Miscusi" plan to open a special space for rollers, to make protective equipment, in particular, helmets, knee pads, etc.