Business
Posted: 1 year ago

Melaanian Vintage Introduces Branded Tea

Melaanian Vintage introduced branded tea to the Georgian market.

According to Teo Taboridze, the founder of the eco-tourism complex Melaanian Vintage, they used the tourist days of summer productively. After much work, they brought the branded product to the market.

"As soon as the tea tours ended, we started collecting tea raw materials, this season we planned to develop the tea line further, and we obtained a small grant funding to purchase a solar drying machine. Therefore, we actively worked on a "Melaani Tea" brand book, and two months of tireless work brought this result.

We had two types of tea in production, wild rose and lemon balm, and in the new season, we added a new type. This is the hibiscus flower, which is also a very useful and distinctive flavor in our tea range. In the current season, we also added a contractor tea shop, and now it is possible to buy our products in one of the Batumi tea houses along with the branches of Teamania."

]Under the new branding, all three types of tea are included, which are in 50 and 70-gram packages and the price of one jar amounts to approximately 25 GEL.