Loladze Family Winery Plans to Launch Chocolate Pitcher Enterprise
Wine manufacturing company "Loladze Family Winery" plans to launch the chocolate pitcher enterprise in January 2022.
The authors of the idea of "Chocolate Pitcher" founded the company Mouth Melters Group in 2019, and in the same year, started producing different shapes of chocolate under the same brand on outsourcing.
"Due to the fact that the pitcher defines not only Georgian winemaking, but also Georgian identity, we decided that the chocolate pitcher would be an interesting product. In addition to this, chocolate is a more or less demanded product in local market. Currently, approximately 150-200 pieces of chocolate pitchers are produced daily with a modified design and are sold at the "8000 Vintages", wine gallery, and via online channels.", noted Erekle Loladze.
The demand for chocolate pitchers of Mouth Melters in the local market is huge, thus brothers Giorgi and Erekle Loladze decided to open their own chocolate workshop next to a wine cellar in the village of Misaktsieli, Mtskheta with a personal investment of 60,000 GEL. Currently, Mouth Melters provides its customers with 3 types of milk, 54.5% and 70.5%, and dark chocolate, and from next year the manufacturer announces an increase in the range.
The company plans to expand the assortment from 2022. 