Georgian Wine Showcased in Yerevan During “Georgian Culture Days”
As part of the “Georgian Culture Days,” large-scale events dedicated to the promotion of Georgian wine were held in Yerevan, Armenia, from June 5–7.
The initiative was organized with the support of the Government of Georgia, the Ministry of Culture, the Ministry of Environmental Protection and Agriculture, the Ministry of Foreign Affairs of Georgia, the National Wine Agency, and the Embassy of Georgia in the Republic of Armenia.
On June 6, a key event took place in Yerevan’s Misak Manushyan Park, celebrating Georgian history, culture, and wine. The event was attended by Solomon Pavliashvili, Deputy Minister of Environmental Protection and Agriculture of Georgia, and Levan Mekhuzla, Chairman of the National Wine Agency.
“The Georgian Culture Days in Yerevan play an important role in promoting Georgian history, culture, and traditions. A key component is the presentation of Georgian wine. Georgia is the birthplace of wine, with an 8,000-year-old winemaking tradition and more than 500 endemic grape varieties. Wine production in Georgia continues to grow annually, thanks to effective government policy in this sector. This exhibition in the Armenian capital will further enhance the visibility of Georgian wine, increase its export potential, and support market diversification,” said Pavliashvili.
A Georgian wine tasting was held as part of the event, featuring wines from 15 Georgian producers. To celebrate the country’s rich winemaking heritage, the venue featured installations of traditional Georgian tableware and qvevris (clay vessels used in winemaking), along with an exhibition displaying replicas of unique historical artifacts related to Georgian viticulture.
Deputy Minister Pavliashvili also hosted Armenian Deputy Ministers of Environment and Agriculture at the Georgian stand.