MEOW - A New Take on Chacha with Pink Packaging

Natashka Gotsiridze and Nini Nebieridze aimed to change the image of the Georgian drink Chacha, which is known for its rough taste, by launching their brand MEOW.

''We all know that chacha is mostly perceived as a strong masculine drink, so we decided to make a chacha with a cute name, colors and content that would be sophisticated. To tell you the truth, when we asked the customers and the customers were all men, which gave us more impetus to involve women in this business,'' said Nini Nebieridze at Marketer.

MEOW wants to offer you quality, organic, not too heavy, graded chacha, without additives. MEOW has two types - classic and oak chacha. Kakhuri grape chacha is made in the Kaketian traditional way by distilling grape pulp and wine together. As for oak chacha, it is matured in oak barrels together with walnut shells for 6 months. It has an aroma with unique characteristics and an unforgettable taste. The brand produces all this at Ushba Distillery.

You can find MEOW online at VELI.STORE, Club Left Bank, TES, Restaurant LOLITA and MTA in Gudauri. In the future, the brand founders wants to open a MEOW BAR, where they will offer you Special Chacha Cocktails, importing to the USA and opening their own enterprise are also on the list of their future plans.