Zarapkhana Considers Opening a Showroom in London

Jewelry store "Zarapxana" plans to improve the export market despite the pandemic.

According to the general director of the company, Nikoloz Nakopia, in 2022, Zarapxana considers opening a showroom in London.

The negotiations with the British representatives are currently underway. The company will invest at least £150,000 in this field.

By the end of 2022, Zarapxana also plans to open a brand store in Ukraine.

The jewelry produced by the company is mainly exported to Western countries for now. Partnerships are being renewed with the United Arab Emirates and Kazakhstan. Zarapxana's products are also exported to America.

"Our three-year plan involves opening showrooms and stores in Great Britain, Ukraine, America, and United Arab Emirates."

Zarapkhana is the only jewelry store in Georgia with such long-standing history, starting from 1939.