Optimo, Georgian Retail Software, Expands into Uzbekistan Market

Georgian retail management software, Optimo, known for streamlining sales and inventory processes, has recently made its debut in the Uzbekistan market. With a successful four-year run in Georgia, the company is now venturing into Central Asia, starting with Uzbekistan.

Nikoloz Pofkhadze, Director of Optimo, expressed his enthusiasm about this strategic move. "Our foray into Uzbekistan marks a significant milestone in our quest to go global. From the outset, our vision was to create a user-friendly and modern retail management system, not just confined to Georgia but adaptable worldwide. After our successful establishment in Georgia, venturing into Central Asia seemed like the logical next step, and Uzbekistan's market showed great potential for our product. This is just the beginning; we aim to broaden our horizons further in the coming years," he stated.

Over the past four years, Optimo has revolutionized the retail experience for approximately 3,000 Georgian merchants across all cities, simplifying their sales and accounting processes. The software has enabled store owners to efficiently manage revenue, inventory, and overall business operations remotely at any time.

Beyond offering a cutting-edge program, Optimo is committed to providing continuous support for seamless operation and functionality.

In Uzbekistan, Optimo is set to replicate its successful model, focusing on constant updates and customer-centric experiences, with ambitious plans for the future.