Old Dutch Brewery Royal Swinkels Family Buys 40% in Argo Brewery
On July 31, 2019 Royal Swinkels Family Brewers bought a 40% stake in Argo brewery in Georgia. As a result, the Dutch company has increased its market ratio in Georgia to 15%.
Royal Swinkels issued first license for Bavaria production in Georgia in 2016. In 2017 it launched another brand Holland jointly with Argo.
The deal stresses the long-term interest that the Dutch company has on Georgian brewery market and Georgia may become one of the key manufacturing countries in this field.
Peer Swinkels, Royal Swinkels Family Brewers executive director:
“This is a useful deal for our growth. Georgian market comprises much potential for our brands. Thanks to continuous growth in tourism and beer market, this country is very interesting for us. Geographical location between Asia and Europe provides good opportunities for exports. This deal proves our successful cooperation with Argo and we hope to further expand collaboration and extend the contract”.
“There is a growing and dynamic beer market in Georgia. Our cooperation with Royal Swinkels Family will increase our role on this market”, Argo manger general Vasil Sulkhanishvili said.