Makuna Tavberidze will lead the marketing team of TBC. Three areas are united here: marketing, design thinking and customer experience, which in total involves the management of 200 employees.
It is significant that previously Nino Egadze held this position for eight years, and now she decided to change her field of activity and move from marketing to the field of design, culture and education.
As for Makuna and TBC's connection, their paths crossed long ago when TBC became the marketing lead for the concept. "Leading the marketing of the TBC concept and working with the team in many directions was an unforgettable adventure. Now a qualitatively new phase is beginning, which I am sure will be very large-scale and full of innovations", says Makuna Tavberidze, Head of Marketing and Brand Experience of TBC.
As Makuna notes, TBC as a brand encourages people to make new discoveries along the way of life.
''For this, we, the TBC team, are continuously developing and constantly looking for new ways, stimulating our curiosity and trying to offer the best solutions to make life easier for users. Accordingly, our daily activities are related to constant development and creative search, which ultimately translates into the process of sharing continuous news.
I believe that each of our team members and partners has a unique opportunity to make people's lives even easier. My goal is to discover these opportunities and develop them continuously. Changes are an integral part of this vision and will definitely be in the near future,''' says the new marketing manager of TBC.
