First Affiliate Marketing Platform in Georgia Watts Creates New Channel of Sales

Watts platform was launched in Georgia in September and today the interest of companies from it is growing.

In an interview with BM.GE, Levan Pirveli, Founder and CEO of Watts, explains what a new approach to marketing offers to companies and affiliates, and what benefits the parties gain from joining the platform.

"WATTS is the only affiliate marketing platform in Georgia, which aims to offer a completely new sales channel for people involved in e-commerce. Our system is a powerful tool that records online transactions with maximum accuracy. Our goal was to automate most of the sales-related operations that we believe we have achieved. The system requires minimal human involvement.

With us, the two parties involved in affiliate marketing are business and affiliate. On the one hand, enters a business that makes any kind of product, service or lead generation online. Here are the pre-arranged conditions in which case the affiliate will receive the commission,''explains Levan Pirveli. 

The head of the company and the author of the idea says that the team invested personal intellectual and financial resources to create the platform and achieved the set goal.

"By merging the parties on our platform, Watts gets some revenue. We are motivated to get more money from affiliates and get more results from merchants, because their company's revenue depends on the sales they generate," said Watts.

He said that given that the affiliate marketing market in Georgia is still developing, this type of marketing is widely used in international markets and the company's future plans are to use both online and offline space in the local market, as well as to take Watts out of the country.