In Georgia, Israeli jewelery brand “Simeli” has appeared.
Brand owner Simon Elishakov was the designer of the world-famous jewelry brand “Tiffany” and later he established his own company.
According to him special line for Georgia was launched in order to make products available to everyone. Elishakov noted that Simeli creates exclusive models for women, men and children.
It is about 20 years since Simeli brand exists. Its stores are mainly opened in Israel. Russian and European oligarchs are the basic customers of the brand “Simeli”.
Tiffany is world famous jewelry brand. Its head office is located in New York. The first shop of Tiffany opened in 1832. The company’s assets in 2013 amounted to 3.9 billion dollars.