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Banning of Brand Name Indication on Tobacco Box May Provoke Economic Losses

“France and a major part of European countries have not introduced the same measures that are planned in Georgia. In those countries the space of brand indications is limited, but key elements of brands remain on the box surface, Zurab Kachkachishvili, director general for International Chamber of Commerce, told Analytics program.

This fact may provoke economic damages in Georgia and investors may abandon the Georgian market, Kachkachishvili said. Moreover, revenues from official industry may be absorbed by criminal circles, he added.

“In our case, the mentioned law will maintain only Georgian indications in a minimum size and this is confusing. Naturally, this fact will slow down competition too. Regretfully, these measures will boost smuggling. As a result, state budget will bear losses.A major part of revenues from official industry will move to criminal circles and investors may suspend their plans in Georgia and withdraw from Georgian market”, Kachkachishvili said.